I founded Micronetbd in 2012 and still architect the work — the products, the Salesforce builds, and the migrations between systems that were never designed to talk to one another.
George Ayub founded Micronetbd in 2012 and still architects the work. Fourteen years on, the firm has delivered for close to two hundred clients across law, food and beverage, consumer goods and cosmetics, agriculture and produce, building products, finance, construction and government — and has run hundreds of data migrations between systems that were never designed to speak to one another.
The through-line is the same everywhere: get the data honest, then build the product that runs on top of it. That's how the platform work turned into shipped products, and it's why the migrations matter as much as the apps.
The consulting work kept surfacing the same gaps, so we built products to close them. These are the ones in the world today.
Where I've presented on legal transformation, platform strategy, and getting implementations right.
Conference sessions, webinars and panels — the work explained in our own words. More on the Micronetbd YouTube channel.
For work with Micronetbd, or to follow what we're shipping.